Thursday, October 7, 2010

Writing - Deccan Herald ( middle )

My grandmother has a social life more active than mine. She's extremely busy. Her days are filled with a tea party to attend, someone to visit, being visited by someone, a religious function to go to, a wedding couple to bless or a dinner invitation. She runs her own home, supervises her garden, manages her own maid and walks every evening to chat with her sisters who live nearby. She is actively interested in who is marrying whom and which eligible young girl has been thrust into the marriage market and which aunt is on bad terms with which cousin and why. She is coping beautifully with the real estate/IT holocaust which is destroying Bangalore and never complains about traffic, how the city has changed, how many ‘outsiders’ there are and `where all those old, lovely monkey tops have gone'. She remains completely interested in life, in people, believes she’s eighty going on eighteen and refuses to be convinced otherwise. In short, she’s `going with the flow’.

But she’s not the only one. Sometimes a strand of silver or a wrinkle is an indication of a life that's been lived fully.But it could also conceal a spirit that believes that there is still so much left to do. I know energetic seventy year olds who have birthday parties at discos, drive cross country up mountains and wear hues that would make a rainbow cross eyed.! I read about a sixtytwo year old grandmother selling her home and travelling the world on a Harley to fulfill a life long dream.

Many people withdraw - from life, living, learning, friends and family and even themselves as they get older. They shrink into their bodies. They shrivel.They give up and and wait to be `summoned’. Some fill each moment of today with cynicism, bitterness and regret or try desperately to cling to what’s gone.

But what they do not understand is that every phase we go through in life constantly creates new experiences and learnings that are relative to it. Reaching a stage where it’s all over or we’ve been through it all is therefore impossible. We’re never too old to enjoy family and friends, to notice how special our loved ones are, to celebrate not running with rats anymore, to splurge on ourselves, to finally stop and smell the proverbial flowers, to look good, to laugh, to cry during `Notting Hill,’ to secretly covet Christopher Egan or Mila Kunis, or to fall hopelessly in love.

Someone once told me to “ hold on to this moment because we won’t be eighteen forever.” I think they were wrong. If our minds and bodies agree, we can be any age we want to be.

 “Is there a secret potion tucked away somewhere ?”I asked my grandmother, wondering how she and her sisters had received this constant access to the proverbial fountain of youth. "No " she said.

" There must be something ! " I persisted.

She then told me that their birth records had been written into a copy of the family Quran which got lost when shifting homes. None of them could therefore remember when they were born or how old they really were.

" So therefore " she said, " We just decided to be the age we FELT we were.”

Save the word




I saw a charming little movie the other day called `The Jane Austen Book Club’. Despite a clichéd ending where the heroine - runs - desperately- to - the OOA ( Object Of Affection) followed by the usual public declaration of love, it struck a chord. Not just because I love Jane but also because it was about a group of women who form a book club, reading Ms. Austen to escape from the emotional tangles in their lives. In the process they discover characters who inspire them to find insights deep within themselves.

I can identify with that. Literature has a habit of doing that to me. I have curled up on many afternoons with a book and proceeded to completely forget where I was as I laughed, cried, contemplated and reflected over what I was reading, taking what I need to out of it. Some favourites I still read every year, over and over again. It's like re-visiting dearly loved old friends with great pleasure. Some are exciting new adventures into the unknown, waiting to be explored.

Books have always been my best friend. Sharp and witty, warm and comforting, informative, educative, objective, they have shown the way, dispensing advice without talking down to or judging me. They have been a great support in times of need, provided a laugh or two, a cozy cuddle in bed on a rainy evening and above all stimulating company over a cup of tea.

While we all know that books help extend our vocabulary, strengthen self expression and enhance our imagination, I read for the sheer pleasure of it. To escape from my world for a while. I find it wonderful to transform words painted by a novelist into pictures in my head or roll words around in my mouth to see how they feel against my tongue - bluebird, starry sky, roundabout, waterfall, vanilla, or my favourite - magic.

Comic books just never did it for me. They were images already defined by someone else. I wanted to CREATE them. Inside MY head. So for me, words became pictures, stories, adventures. They also took on the role of beloved friends. Faithful lovers.

I read all the classic at age fourteen - falling into hopeless adolescent love with Dickens, Hardy, Thackeray, Austen and Bronte. While the classics are now read primarily in a literature class, I read them perched high in a Gulmohur tree. In the park. In my bathroom.All through the night. In return, they gave me a priceless gift -  vocabulary. Vocabulary allowed for me to be articulate.Articulation enabled clear self expression. I see that those who do not care to read remain forever divorced from language and its beautiful nuances.

But even while we speak, there is an increasingly visually led, technology driven world out there that is driving many words to extinction. They are locked in a doomed struggle for survival. Some were mutilated ferociously while still alive - duzz yur mum no yur gng 2 b at da party 2nite ? I don't see anyone holding a placard in Cubbon Park shouting "Words are dying ". "Save the word ! " There is no Society for the Prevention of Cruelty to Words when we need one.

The art of flirting relies heavily on language.Those who knew how to use it to advantage,  who understood the delightful technique of repartee, how to give the perfect come back line, how to seduce with a word, always got the girl. But flirting too is dead. Go on and write that obituary. But do a spell check before printing, please.

Speaking about dying reminds me that words also introduced me to life. To other worlds. Other people. They were the cheapest way to travel around Peru or anywhere else I fancied. I could taste a recipe without even cooking it. Fall in love with a man even if he did not exist in reality. All within the pages of a book.

So now, whenever I feel alone, I head to a bookstore. I sit there, inhaling the familiar scent of paper. In time I hear quiet voices whispering through pages. Some living. Some long gone. They talk to me. Persuade me to reach out and pick them up. I submit  and bury my nose in a book, inhaling paper and ink. I run my hand gently over a glossy hardbound cover. Trace an engraved title with my fingers. Follow the length of a spine, linger over binding. Then suddenly it washes over me. Happiness.And I don't feel alone anymore.

I cannot imagine feeling this way on Kindle.

Image courtesy :Janelle Mculloch,
Penguin, Creative Director Paul Buckley and Illustrator Jillian Tamaki.

Tuesday, October 5, 2010

Retail Communication - Native Place, Proprietor



( 2005 - 2008 ) Native Place

Positioning : A hippie-chic showcase for contemporary craft.

The product story - traditional craft re-contextualised into contemporary forms for the urban market .

Location : Koramangala /Museum Road, Bangalore.

Product categories :  An eclectic mix of lifestyle products spanning cushions, curtains, apparel, bags and footwear, candles, essential oils, soaps and incense, home accessories, pottery and more.

Supplier channels : Income generation groups, craft groups, young designers and first-time women entrepreneurs.

Scope of work :
  • Brand positioning
  • Visual Identity- Interiors/ Communication design /Display
  • Merchandising & Vendor development
  • Operations.

Monday, October 4, 2010

Special Events -Tharangini Studio


Background : Tharangini Studio, Bangalore is a well known block printing studio and cultural hub in North Bangalore set alongside the picturesque Sampangi lake. It is a vibrant cultural space where Indian art and culture is introduced to young audiences in a contemporary form through regular classes and workshops.

Brief : To introduce children to the various socio-cultural aspects of Dassara through art and craft.

Concept : The Dassara Mela at Tharangini was conceived as a week long art workshop introducing the festival to children (age 6 -12 yrs  )through various physical and folk art forms.

Day 1 : Mask making ( Part I )
Session : Choosing a character and painting on the primer.

Day 2 : Block Printing
Session : Block printing on fabric using blocks inspired by traditional festive Kolams drawn outside Indian homes on auspicious occasions.

Handout : Masks of India /Block Printing techniques

Day 3 : Festive Processions
Session : Making Paper thorans with Warli motifs depicting processions moving across the Thoran.

Day 4 : Creative Writing
Session : An introduction to mythological stories woven around Dasara, making icecream stick puppets to bring the stories alive.


Day 5 : Mask Painting.
Session : Choosing a character and filling in the details based on the mythological stories in previous sessions.

Day 5 : Festive Garlands
Session : Making colourful kite paper decorations and preparing the dance area.

 Through the seven days : Kalaripayattu Workshop : Three Avatars of Vishnu
Session : Exploring the stories and learning the postures : Avatars of Vishnu which were then correlated to the Vadivu's ( animal postures ) in Kalaripayattu, the martial art form from Kerala - Simha Vadivu ( Lion ), Matsya Vadivu ( Fish ), Varaha Vadivu ( Boar ). Day 6 : Traditional Festive Folk Dances
Session : Dandiya Raas
Hand out : Folk Dances of India
 

Scope of work :

  • Workshop design
  • Communication design : Workshop ( handouts ) & publicity material  ( posters )
  • Publicity & Media Co-ordination
  • Workshop Co-ordination / Execution with Tharangini Studio

    Progamme Management - Navachethana Trust


           2009 - 2010 : Programme Manager, Community Outreach
        
    •   Worked on the development of the new Navachethana visual identity and collateral. 
    •  Executed all design, promotional and media related communication material.
    • Developed key concept and brief to architects for a Community Arts Centre at Vyasa   International School.
    •  Planned annual programme of activities and executed community outreach initiatives accordingly -  Farmers Market, Summer Workshops and other calendar events.
    Navachetana Trust Logo development
    Concept and flat folder design : Aliyeh Rizvi
    Logo design (Tree of Life) : Divya Venkatesh,

    Navachetana Trust Brochure Design
    Concept : Flat folder with multiple hand outs ( inserts )
    Insert design & text : Aliyeh Rizvi 
    Peepul leaf design : Divya Venkatesh.

     
    Flat folder:



    Community Building : Aralimara Centre for Creative Exploration :
    • Concept & Identity, brief for Architects ( moodboard, space allocations for the Centre and Auditorium/ Studios, materials )

    Community Outreach : Monthly Farmer's Market 
    Poster design and text: Aliyeh Rizvi






    Monthly Farmers Market II
    Concept : Grow your own food
    Event : Market / Roof top Gardening Workshop



    Community Outreach : Summer Workshop 2010
    • Workshop Design
    • Logistics Planning
    • Communication Design ( Press & Publicity Material )
     Communication Collateral :
    • Activity Plan and Calendar Design : Aliyeh Rizvi

    Special Events - Tales of Tenali Rama

     Project : Bangalore Little Theatre ( Fund raiser / Aug - Sept 2009 )
     Concept : Children's Theatre / Tales of Tenali Rama

    Scope of work :

    • Co-Scripting & Direction
    • Sets and Costume Design
    • Communication Design & Co-ordination  : ( Press & Publicity Material )





    Pre - Publicity : Stills for the Press Kit
    Location : Double Road, Bangalore.


    Total number of shows : 19.

    Gurunanak Bhavan -9 ( 50% capacity, seating 500 ),
    Rangashankara -5 ( Full house, seating 310 )
    Coimbatore : 5

    Written /Directed : Aliyeh Rizvi/Sridhar Ramanathan,
    ( adapted from the version by Vijay Padaki)

    ONLINE PRESS LINKS

    Time out Bengaluru
    DNA Bangalore
    Indiatimes.com
    Livemint.com

    http://iplextra.indiatimes.com/article/08Sgfq4fQqdtR
    http://www.livemint.com/2010/08/24195904/Tenali8217s-tales-with-a-tw.html
    http://www.hindu.com/2010/08/22/stories/2010082250420200.htm
    http://lite.epaper.timesofindia.com/mobile.aspx?article=yes&pageid=48&edlabel=TOIBG&mydateHid=14-08-2010&pubname=&edname=&articleid=Ar04801&format=&publabel=TOI
    http://www.deccanchronicle.com/tabloids/tales-different-era-266
    http://www.dramadose.com/tales-of-tenali-rama/http://bangalore.citizenmatters.in/articles/view/2325-tenali-raman

    Other writing for Theatre :

    • Earth Song ( Valley School, Bangalore ) : scripted/directed/performed at Chowdiah Memorial Hall
    • Mira &Akka, Brides of God : scripted/directed/ performed at Rangashankara, Bangalore
    • Magic Drum : scripted/ performed at Rangashankara, Bangalore
    • Antigone (Jean Anouilh) : directed/ Alliance Francaise De Bangalore
    • 5Women (Mahasweta Devi ) : Script adaptation

      Saturday, October 2, 2010

      Special Curatorial Events - Global Tree Cafe, F&B



      Event : Art Exhibition & Performance / Swayam (June 2009 )
      Artist : Reema Moudgil

      Event : Performance / Ashankh /Kalaripayattu ( August 2009 )

      Event : Photography / Kenya Unplugged / Detritus ( September 2009 )
      Photographer " Rahul Deshpande

      Event : Photography / Food & Drink ( October 2009 )
      Photographer : Freddie Yauri



      Event : Book Reading /Simply Jaya ( October 2009 )
      Author : Usha RK

      Event : Art & Sculpture / Children of Michelangelo ( December 2009 )
       Artist : John Devaraj



      Client : Global Tree Cafe, F&B, Bangalore ( 2009 )

      Concept : Re-invent the restaurant as a place for food and artistic interaction

      Communication Strategy : Establishing GTC as an interactive platform which supports emerging artistes through showcasing site specific art work and enabling them to interact directly with their audience ( restaurant guests )

      • Food For Thought :  Re-imagining the restaurant as performance space through a monthly culture series where food and  performance were showcased simultaneously.
      • The Art Wall: Re-imagining the restaurant as a gallery for fine art /photography.
      Scope of work :
      • Monthly traffic building promotions - curation /execution
      • Communication Design & Co-ordination
      • Logistics Planning & Execution 

        Programme Management, Attakkalari Centre for Movement Arts

        2008 - 2009 : Attakkalari Repertory Company
        Programme Manager

        Attakkalari is a Bangalore based non-profit, charitable organisation working in the field of contemporary dance with a unique style involving an integration of contemporary dance with Indian physical traditions.


        • Worked on developing all communication material for the Attakkalari Repertory brand.
        •  Worked on programme administration. 
        • Managed performance logistics for Attakkalari's new multi-media work, Chronotopia and its premiere at the Attakkalari India Biennale 2009.
        • Managed international artistes and production logistics for the opening ceremony, Attakkalari India Biennale 2009.
        • Managed performance logistics and international artistes from India, Brazil and South Africa during the cultural collaboration at Kamani Auditorium and Rastrapathy Bhavan, New Delhi for the IBSA Summit 2009, in association with the Indian Council for Cultural Relations, New Delhi.



        Attakkalari India Biennial 2009
        Communication Design/ Programme Notes : Aliyeh Rizvi


        Performance Logistics & Production : Attakkalai India Biennial 2009, Opening Ceremony
        Communication Design : Leaflet & Poster design,  Attakkalari India Biennal 2009


        Performance Logistics : Kalinga Martial Dance Festival 2009, Bhubaneshwar



        Performance Logistics & Production : Chronotopia , an interactive, multi-media production




        Communication Design : Poster, Mature Movers Class: Aliyeh Rizvi